It's hard to figure out, for first time visitors to Googleplex located at 1600, Amphitheatre Parkway, Mount View California, if the campus they are in is a hi-tech hotbed or a play school.
Googleplex is the headquarters of the Internet economy titan, Google. There are red, green, yellow, purple and orange coloured soft toys scattered around on a red couch placed on a distractingly multi-coloured carpet.
A two-seater plane is suspended mid air and a toy T-Rex close by seems to be hunting a toy flamingo. It’s almost unimaginable that the cutting edge technological innovation half the world seems to fear can be born in an atmosphere of such puerility. But then, Google is hard to figure out.
Over the last few years Google has consistently topped several ‘best employer’ surveys globally to the extent that its number one billing is now taken for granted.
The company’s carefully assembled university campus like environment -- lava lamps, massage chairs, free gourmet food courts -- has been the subject of saturation media coverage.
But despite its much-lionised and benign corporate credo ‘Do No Evil’, and a self-projected work culture that would appear to border on bohemian anarchism, Google gives media and technology giants from Redmond to New York to Minato sleepless nights. For the conspiracy theorists, Google’s takeover of the world is imminent.
Google shopfloors are designed to be fluid -- employees work inside makeshift igloo-like cabins. Corridors on the workfloors are lined with red, white, green and yellow sofas on equally colorful carpet blocks.
Even your pets are welcome to the Google experience, provided people around your desk don’t object. But then again, if they do, you can shift your workstation anywhere you like.
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